Dendash
For established dental practices in the UK

The reviews, the feedback and the follow-up – run for you every month.

A complete patient feedback, reputation and email marketing service, operated on your behalf and reported in one dashboard you can log into. Not a survey tool. Not a review widget. A working process, with the results measured.

£449 per practice per month · no long tie-in · group discount for multi-site

£2.59m
of treatment recommended and never booked, found in one practice
48.9%
of their NHS patients had already paid privately
31%
share of new reviews in an eight-practice area
14 days
from setup to your first campaign going out

The opportunity most practices miss

Your next £50,000 is probably already in your patient list.

Everyone sells you new patients. Far fewer look at the ones you already have.

Treatment that was planned and never happened

Every practice has patients who sat in the chair, were told what they needed, and never came back to book it. They are already registered, already engaged, and already know they need the work.

In one practice we measured, that came to £2.59m of privately priced treatment sitting unbooked – roughly a fifth of everything ever recommended. No advertising required to reach any of them.

Treatment recommended, over the practice's records

Carried out £10.92m Recommended, never booked £2.59m 81% conversion · the remaining 19% is already-warm demand

Review growth against local competitors

Your practice Competitors Monthly review count, tracked alongside the practices you compete with

Reviews that compound, measured against the practices down the road

Review growth on its own tells you nothing. Fifteen new reviews is excellent in a quiet market and mediocre in a busy one. We track every competing practice in your area alongside you, so the number means something.

One practice we run this for takes 31% of all new reviews in an eight-practice area, where an even split would be 13%. That is the difference between growing and simply not falling behind.

How it works

Most practices know they should be doing this. It doesn't happen because it's nobody's job.

This is the job – done for you, on a fixed monthly cycle, with the results visible.

01

Listen

A short, branded survey goes to the patients you've seen. Responses are scored and captured centrally, not left sitting in an inbox – satisfaction rates, response volumes and every individual comment, with the recurring themes surfaced so you're managing the cause rather than the symptom.

02

Resolve

Where a patient raises a concern it goes straight to a named person at the practice with a status against it – logged, resolved, dismissed. You get the chance to put it right before it becomes a public review. That's the difference between a service recovery and a lost patient.

03

Grow

Patients are reminded how to share their experience, with the link in front of them – no chasing at the front desk and nobody having to remember to ask. The result is consistent monthly review growth, tracked against the practices you compete with so the number means something.

04

Re-engage

One designed, written campaign a month to the list you already own – promoting an open day, putting a treatment in front of the patients most likely to want it, or bringing back people who haven't been in for a while. Your list, your account, and the results in the same dashboard.

Register interest

Who this is for

Built for a specific kind of practice.

We take on a small number of practices at a time so each one is set up properly. You're a fit if the following sound like you.

  • You have an established patient list and want more from it, rather than starting from zero.
  • You care what patients actually think, not only what they post publicly.
  • You have a named person who can own feedback – roughly a few minutes a week.
  • You're prepared to act on what comes back. The reporting only pays off if someone reads it.
  • You'd rather own your patient list and accounts than rent them from an agency.

The difference

This isn't a review tool.

Most platforms hand you software, send a link, and leave the practice to feed it and absorb whatever comes back. Nothing is read, nothing is resolved, and nothing tells you why the score is what it is.

A review toolDendash
Who runs it You do. The tool sends links; the practice absorbs everything else. We do. Survey, follow-ups, campaign and reporting run monthly on your behalf.
Unhappy patients Find out when the review appears. Reach you first, routed to a named owner with a resolution status attached.
What the score means A number with no explanation behind it. Recurring themes reported, so you manage the cause rather than the symptom.
Context Your reviews, in isolation. Tracked against every competing practice in your area, every month.
What else it earns Nothing. Reviews only. The same patient list powers a monthly email campaign. One process, two returns.
Who owns the data Usually the platform. You do – your list, your Mailchimp account, your Google profile, throughout.
Register interest

In their words

What the practices say.

★★★★★

“We were collecting feedback and doing nothing with it. Now a concern reaches me the same week with a name against it, and I can see whether it was dealt with.”

[Name to confirm]Practice Principal, London
★★★★★

“Seeing our review growth next to the practices down the road was the part I didn't expect. We thought we were doing well – turns out we're doing better than that, and now we can prove it.”

[Name to confirm]Multi-site group, London
★★★★★

“The email campaign pays for the whole thing on its own. It goes out without me having to think about it, and it brings people back in.”

What it costs

One price. Everything included.

£449
per practice, per month
Patient feedback & review management Survey delivery, response handling, concern routing and resolution tracking, review reminders, themes reporting
Included
Dendash reporting platform Practice login, feedback and resolution tracking, review growth, competitor analysis, campaign performance
Included
Competitor review tracking Monthly monitoring of the practices you compete with
Included
Competitor treatment analysis What the practices around you charge, treatment by treatment, so your pricing is a decision rather than a guess
Included
Targeted email campaign A designed and written campaign to the patient list you already own – promoting an open day, releasing information the practice needs patients to see, or targeting the treatments and offers that matter most to you
Included
A named account manager One person who knows your practice, runs the monthly cycle and is on the end of an email – not a support queue
Included
One-off setup £349 per practice. Survey build, patient list import and segmentation, competitor and treatment benchmarking, Dendash account setup and a walkthrough with your team. You're live within 14 days. No long tie-in, and group discount for multi-site.
Register interest

Common questions

Before you ask.

How much work is this for my team?

Roughly a few minutes a week. One named person owns feedback resolution – when a patient raises a concern it lands with them, they deal with it, and they mark it resolved. Everything else is run on your behalf: the survey, the follow-ups, the campaign and the reporting.

What do I need to provide?

A Mailchimp account in your practice's name, with the cost paid directly by you so the list always remains yours. Access to your Google Business Profile so review activity can be tracked. And one person to own feedback resolution.

Do you work with my practice software?

The feedback, review and email side works with any practice regardless of your system. The deeper patient value reporting – lifetime value, treatment conversion, private uptake among NHS patients – currently connects to Dentally. If you're on another system, tell us and we'll be straight with you about what you'd get.

Who owns the data and the accounts?

You do, throughout. Your Mailchimp account, your patient list, your Google Business Profile. If you stop working with us you keep all of it. Nothing is held hostage.

Is there a contract?

No long tie-in. It's a monthly service and you can stop. We'd rather earn the renewal each month than rely on a contract to keep you.

What happens after I register?

You'll hear from a person, not an automated sequence. We'll talk through your practice, what you're trying to fix, and whether this is a fit. If it isn't, we'll say so.

Register interest

We're onboarding a small number of practices.

Dendash is being rolled out deliberately, a few practices at a time, so each one gets set up properly. Leave your details and we'll be in touch to talk through whether it fits.

  • No obligation, and nothing automated – you'll hear from a person.
  • We'll tell you honestly if it isn't a fit.
  • Your details are used to contact you about Dendash and nothing else.

We'll only use your details to contact you about Dendash. No list, no sharing, and you can ask us to delete them at any time.